Sterling Canyon and Coral Jewelry

Sterling Canyon has an update on the Red Coral jewelry you have hanging around your neck.  Last week, scientists concluded that the coral beds in the world’s oceans come and go according to the panet’s climate fluctuations.  Still, the people who buy and sell coral jewelry need to take heed.  CITES, the world-wide watchdog group for the ocean’s plant life, will meet next March to decide whether to put coral on the endangered species list. 

You visit any coastal town anywhere in the world and you’ll see red coral in the jewelry shops.  Can’t tell if the stuff is plastic, glass or ceramic?  Don’t buy it.  If it is real, and you buy it, you’re contributing to the demise of the world’s coral.   Coral grows at the slow rate of 1/4 inch per year.  But what harm can one little necklace do?  Multiply your indifference by a million people and you have a problem.  Sterling Canyon won’t deal in most coral.  Neither should you.


About Sterling Canyon

At Sterling Canyon, we believe luxury and affordability go hand in hand. Fine jewelry doesn't have to be expensive. At Sterling Canyon, quality will never be compromised for affordability. You will never be offered less.
This entry was posted in art, diamonds, Fashion, general, Gold, jewelry, Travel, Uncategorized and tagged , , , , , , , , , , , , , . Bookmark the permalink.

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