Monthly Archives: May 2011

Silver is the New Wedding Gold

Sterling Canyon reports of a new poll conducted by MVI Marketing that found that more and more consumers are buying silver jewelry than gold or platinum.  And what’s more surprising is that more people are buying silver to carry their … Continue reading

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Good News for Tanzanite Necklaces and Such

A couple of weeks ago, Sterling Canyon reported on the purported scarcity of Tanzanite, the incredibly blue gemstone that is found only in Tanzania.  It is indeed the world’s rarest gemstone. The gemstone is only found beneath the Mirerani hills … Continue reading

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Fake Jewelry Dealer Closed by Feds

Sterling Canyon reports on a jewelry company in Los Angeles that has been shut down by the U.S. Attorney’s Office for the Central District of California, accused of selling counterfeit gold and silver jewelry made in…where else but China.  On … Continue reading

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Sterling Canyon Loves Elephants

Sterling Canyon on-line jewelry store reports on the environment:  “By now, many of you have heard of the actions of a competitor of ours; GoDaddy’s CEO in the killing of an Elephant (An interview of his can be seen here: … Continue reading

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Lab Grown White Diamonds at a Store Near You.

Sterling Canyon reports that a new diamond collection is about to emerge onto the market.  These are not ordinary diamonds from ordinary sources.  They are in fact manufactured or synthetic diamonds.  Synthetic diamonds are usually associated with drill bits or … Continue reading

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Amethyst Jewelry Rocks

Sterling Canyon’s secret tip into buying Amethyst jewelry. You’ve all seen it.  Purple gemstones that are sold in practically every department and jewelry store.  But what are they really, and how should you choose the more valued pieces?  Amethyst is … Continue reading

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The Colors for the Year Set for Jewelry

Sterling Canyon reports that the colors are set and the styles are lasting – at least for a while as New York Fashion Week has set the stage for this year’s fashions.  The styles and colors have been appearing in … Continue reading

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